Joining COMMANDO PartnerX Program empowers partners with variety of financial incentives, tools, technology, and support to accelerate sales and business growth.
Become a Channel Partner View our Partners
At COMMANDO, we believe true growth happens when we grow together. That’s why we created the PartnerX Channel Program - a cutting-edge channel initiative designed to scale, maximize profitability, eliminate inefficiencies, and empower partners with unmatched value.
PartnerX is a structured three-tier partnership program comprising Reseller, Distributor, and National Distributor. Designed for clarity and scale, PartnerX ensures well-defined partner roles, streamlined engagement with COMMANDO, faster go-to-market execution across regions, and enhanced profitability at every level of the channel.
Channel Partners are progressively recognized and rewarded based on their commitment, performance and collaboration.
PartnerX Channel Program is designed to empower you compete, win, and grow faster. As a PartnerX channel member, you gain access to the highest privileges—best prices, exclusive product access, priority technical support, sales and marketing enablement, and growth resources—empowering you to deliver greater value to your customers while building long-term, trusted partnerships with COMMANDO. PartnerX gives you a decisive competitive edge and accelerates your go-to-market success.
Channel Partners receive exclusive partner-only pricing. With fewer distribution layers and minimized intermediaries, partners benefit from lower overall costs, enabling them to offer competitive pricing without sacrificing margins.
Deal registration ensures protection of business opportunities. Additionally, COMMANDO offers 30-day price protection to safeguard partner commitments against market price fluctuations.
COMMANDO maintains a controlled and limited partner ecosystem to ensure fair market access. Reduced partner overcrowding provides better regional control, improved margins, and long-term sustainability.
Partners gain access to exclusive incentive programs including trade discounts, sales performance incentives (SPIFs), market development funds (MDF), cooperative marketing funds, channel rebates, and deal-based incentives.
Partners are supported with marketing collaterals, campaigns, MDF funding, and brand visibility initiatives. COMMANDO also generates leads through its website, digital campaigns, telemarketing, and industry events.
Partners receive first-to-market access to newly launched products and technologies capitalizing on market excitement —putting you ahead of competitors before the market catches up. Early access allows you to capitalize on launch momentum, lead with innovation, win high-value opportunities, and secure early customer commitments. By offering the newest solutions first, you strengthen differentiation, accelerate deal closures, and drive higher revenue and margins.
Partnering with COMMANDO puts revenue and credibility on your side. As a COMMANDO Channel Partner, you leverage a globally trademarked brand registered in 175+ countries and actively selling in 100+ markets worldwide — giving you instant market acceptance. With authorized access to COMMANDO branding, intellectual property, and proprietary assets, you differentiate faster, build buyer confidence, and close deals more efficiently. The result: bigger opportunities, stronger margins, faster sales cycles, and a clear advantage over competitors.
Partners receive priority technical and non-technical support including pre-sales, post-sales, extended-hour support, and assistance for enterprise and government tenders including Manufacturer Authorization Forms (MAF).
Access to the Partner Portal provides comprehensive resources such as pricing tools, datasheets, certifications, marketing materials, deal registration, and sales enablement tools to support efficient selling.
Partners are offered free or discounted technical and sales training programs along with certifications. These enhance partner expertise, market credibility, and solution-selling capability.
Eligible partners may be offered credit facilities or flexible payment terms to scale faster with confidence. Based on transaction history, volumes, and performance, COMMANDO may offer flexible payment terms or credit facilities—helping improve cash flow, reduce working capital pressure, and close larger, high-value deals. This flexibility empowers partners to serve customers better, win more business, and build stronger, long-term customer relationships.
Partners can participate in product co-development by providing market feedback and requirements. COMMANDO supports customization and on-demand product development to meet regional and customer-specific needs.
Partners gain access to data-driven analytics offering insights into regional demand, product performance, and market trends to enable informed decision-making.
COMMANDO Partners must possess the necessary expertise, market reach, and operational capabilities to effectively distribute COMMANDO products. Partners must demonstrate the ability to deliver value to COMMANDO Channel Partner Program and customers through specializations and certifications, participate in continuous learning, and meet sales and technical criteria. Please connect with your sales rep with us to guide you through to our channel team for Eligibility & Requirements for the role you’re interested in. Here's reference for Distributor.
| Parameters | Distributor |
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| General Requirements |
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| Sales Revenue |
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| Marketing |
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| Training and Certification |
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| Team |
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| Support |
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| Review Meeting |
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With PartnerX, your growth path is clear, rewarding, and limitless. Step into the PartnerX advantage. Join today.
Last updated: May 16, 2024